- Conferencia de Deportes con recepción de negocios -

$1 Trillion en Poder Adquisitivo

En un mercado de deportes siempre cambiante, los profesionales de Marketing deben estar al día con los temas y las tendencias en el medioambiente empresarial, además de mantener en forma relevante sus habilidades de gestión para tomar decisiones exitosas


Latin Media & Entertainment Commission

Fox Sports en Espanol

Reuters

Business Wire

BMI

Fusion 3

Heineken

Speakers Companies
Acento Group
BFM Movimiento
Columbia University Sports Management
ESPN Deportes
Fox Sports en Español
Impremedia
Mundial Sports Network
NBA
NFL
QW Wines Experts
Relay Worldwide
Schramm Marketing Group
Soccer United Marketing
Sportivo
Story Worldwide
Telemundo
USTA
Wines of Brazil

Acento Group focuses on class="Apple-converted-space"> creating experiences that connect consumers and brands through social, digital and new media.


With a core expertise in “
Cultural Marketing”, AG’s broad network of professional, creative and technical talent, provides clients like The Latin Recording Academy, Latin GRAMMY®s, Serena Williams, MISSION Skincare, among others with
non-traditional strategies that weave brand marketing into the dynamic lifestyle of today’s consumers.

 

 

BMF Movimiento founded by former Red Bull North America marketing executive Tomasito Bobadilla and entertainment producer Marvin Flores, together have a combined experience with many successes with a vast pool of resources in the LIVE Experiential landscape.

Think of us as your in-house experiential partner, bringing emotional connection that reflects the value of your "core users" of your brand.  Creating, designing, and producing core user engagement via strategic experience that SENSE, FEEL, THINK, ACT, & RELATE

Each of our program/events is driven by key performance indicators/KPI that follow core experiential values to a tee.  Our principles are driven by a large canvas and not by socio-demographics.  The benefits your brand receives via our success factors actively engage your brand consumers to interact, engage, and experience the brand alive.

BFM Movimiento  works directly with you until the final concept is activated.  You will not find a list of fortune 500 brands, but you will find branded events we bring to life, the athlete that relates to your brand, and the interaction that produces true brand experiences for your core users.

 

 

 

ESPN Deportes  The Worldwide Leader in Sports, is the leading multinational, multimedia sports entertainment company featuring the broadest portfolio of multimedia sports assets with over 50 business entities.  Based in Bristol, Conn., ESPN Plaza includes more than 700,000 square feet in more than a dozen buildings on 116 acres.  The company is 80 percent owned by ABC, Inc., an indirect subsidiary of The Walt Disney Company.  The Hearst Corporation holds a 20 percent interest in ESPN. 

 

 

Fox Sports en Español: is a cable television network dedicated to broadcasting sports-related programming 24 hours a day in Spanish. FSE is a joint venture between Fox Sports International and Fox Pan American Sports LLC (an international sports programming and production entity) and is managed by FSI featuring soccer tournaments from across Latin America as well as Spanish Language feeds that appear on other FSI networks such as Fox Soccer Channel and Fox Sports World Canada.

 

ImpreMedia is the No. 1 Hispanic News and Information Company in the U.S. in Online and Print. ImpreMedia’s multi-platform offerings range from Online to Video, Mobile and Print and encompass 27 properties, including the portal www.impre.com and its McClatchy partners. 30.5% of all U.S. Hispanic adults use an impreMedia product.

The company is also the nation’s largest Hispanic newspaper publisher with newspapers in the top 7 U.S. Hispanic markets, reaching 16 markets total and representing 63% of the U.S. Hispanic population. Its leading publications include La Opinión in Los Angeles and El Diario La Prensa in New York.

 

 

 

Mundial Sports Network is a leading Latino sports media company based in NY.  Founded in 1999 by entrepreneur, Felix Sención (voted by Crain’s as one of their 40 under 40 to watch), the company offers advertisers direct access to the coveted Hispanic male sports fanatic through it’s print, digital and customized solutions.  Widely known for publishing the hugely successful Fútbol Mundial print magazine, the company has “re-booted” to now include the Mundial Sports Network, Digital magazines, enhanced owned and operated online destinations and a forthcoming WAP mobile site.

 

 

NBA: The National Basketball Association (NBA) is a professional men's basketball league, composed of thirty teams in North America. It is an active member of USA Basketball (USAB) which is recognized by the International Basketball Federation as the National Governing Body (NGB) for basketball in the United States.

The league was founded in NYC on June 6, 1946 as the Basketball Association of America (BAA). The league adopted the name National Basketball Association in 1949 after merging with the rival National Basketball League (NBL). The league's several international as well as individual team offices are directed out of its head offices located in the Olympic Tower in New York City.

 

NFL: The National Football League (NFL) is the highest level of professional American Football. It was formed by eleven teams in 1920 as the American Professional Football Association, with the league changing its name to the National Football League in 1922. The league currently consists of 32 from the United States. The NFL is by far the best attended domestic sports league in the world by average attendance per game, with 67,509 fans per game in the latest regular season (2009).

 

 

QW Wines Experts: a global consulting, public relations and marketing company with strengths in brand building, product positioning, marketing and events planning dedicated to the successful promotion of imported wines in the United States and in Europe.

 

 

 

Relay Worldwide launched in 2001 as a full-service experiential marketing and sponsorship consulting agency, marrying strategy and creative with rock solid production and execution.

As the premier experiential and sponsorship agency within the Publicis Groupe, the world’s fourth largest communications company, Relay’s mission is to make brands a more meaningful part of people’s lives. We use relevent insights to create real connections with people where they live, work and play, and our goal is to deliver these connections in a way that results in lasting memories where the brand and the experience are inseparable.
 

 

 

Schramm Marketing Group Site is under construction. Founded by 30-year cable TV marketing veteran, trend-strategist and “customer profile” expert, Joe Schramm.  Schramm has 30+ years of experience in marketing and promoting cable TV, sports, entertainment programming, licensed characters, destinations, and conferences

Management team includes Schramm as well as Rafael Eli, an experienced direct marketer in media, pay TV and telephony, especially within multi-ethnic markets.

 

 

 

Soccer United Marketing Founded in 2002, Soccer United Marketing (SUM) is the preeminent soccer company in North America. SUM holds the exclusive rights to the most important soccer properties in the region, including: all commercial rights to Major League Soccer and the United States Soccer Federation; promotional and marketing rights to all Mexican National Team games played in the United States; the marketing and promotion of the CONCACAF Gold Cup™, the region's premier soccer tournament for national teams; and marketing, promotional and broadcast rights to the prestigious eight-team Mexican club qualifier tournament, InterLiga™.

SUM manages promotional and marketing rights in the United States for two world-renown sports teams, Club Deportivo Guadalajara (Chivas) of Mexico and FCBarcelona of Spain. In addition, SUM has created two innovative, international club competitions in SuperLiga, an annual tournament between MLS and Mexico's First Division, and the Pan-Pacific Championship, event that crowns the top club from the Pan-Pacific region.

 

 

Sportivo is a unique Latino sports agency dedicated to harnessing the muscle of sports to drive brand acceleration among the nation's fastest growing population. Sportivo is also a partner agency of RLPR + Marketing, a full-service Hispanic agency serving Fortune 500 clients.

Through strategic marketing and communications, Sportivo connects sports-driven consumer brands, entertainment properties and personalities with strategic branding opportunities aimed at Latino sports consumers. Utilizing the strengths and passions of our bilingual and bicultural staff, we create relevant campaigns that meet the needs of our clients and resonate with Latino consumers.

Founded in 2003, Sportivo ( derivative: sports and deportivo ) is one of only a few sports agencies to emerge in the explosive U.S. Latino marketing field. The brainchild of Mario Flores and Roxana Lissa, Sportivo provides clients with guided access to Latino sports fans through its offices in Los Angeles and New York City, and affiliates in Miami, Houston, Buenos Aires, Mexico City and Sao Paolo.

 

Story Worldwide: Story Worldwide understands that advertising-as-interruption is over. We connect brands to customers by telling engaging and entertaining stories that audiences actually want to hear. Imagine that!

Our story is just getting started. We’re the first global content marketing agency, with offices in North America, Europe and Asia. And who knows – maybe your brand will become the next chapter in our story.

 

Telemundo is a Spanish-language American television network. Launched in San Juan, Puerto Rico by Angel Ramos in 1954, it is the second-largest Spanish-language content producer in the world. It is also the second-largest Spanish language network in the United States, behind Univision.

Telemundo is one of the only Spanish-language network currently producing telenovelas in the United States. Unlike Univision, many programs on Telemundo air with closed captions in both Spanish and English. Univision only has Spanish captions. The network reaches 93 percent of U.S. Hispanic households in 142 markets via over-the-air, cable and satellite TV. An average of 1,035,000 total viewers (aged 2 and older) tuned in for its weekday prime time lineup during 2007. Telemundo is headquartered at 2290 West 8th Avenue in Hialeah, Florida, near Miami.

Telemundo Communications Group, its parent company, is part of the NBC Universal division of General Electric, which paid $2.7 billion for the operation in 2002. Don Browne is Telemundo's president. Jeff Gaspin, who is president and COO of Universal Television Group, oversees the network. Telemundo has 1,800 employees.

 

 

 

USTA: The United States Tennis Association is a not-for-profit organization with more than 700,000 members, it invests 100% of its proceeds to promote and develop the growth of tennis, from the grass-roots to the professional levels.


Wines From Brazil is a partnership between Ibravin (Brazilian Wine Institute) and Apex-Brazil (Brazilian Trade and Investment Agency) which was formed in 2003 in an effort to develop and grow Brazil’s wine export business. The goal is to position Brazilian wines as an attractive alternative within the range of New World wines through such efforts: promoting their brand image, attracting new buyers and maintaining a press and marketing presence worldwide.
 

 

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